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December 5, 2022

How to create a successful blog for your small business

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Does your business need a blog? Here’s how to start one in 5 easy steps.

How to tell your brand story
October 15, 2022

6 storytelling formats that work every time

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The value of storytelling can’t be understated. It’s an essential part of the human experience and central to the way our minds work. It’s how we learn, pass on information and process complex ideas.

How to write a great headline
September 1, 2022

How to write better headlines

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Headline writing can be a complicated art to master. It doesn’t help that the rules defining what makes a good headline have evolved over the years.

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March 26, 2021

What is SEO, anyway?

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You’ve probably heard the term SEO championed as a key strategy for any company looking to raise its visibility online. But what is it? And why does it matter? Here’s a quick guide to this short but essential acronym.

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January 29, 2021

Best practices for Facebook, Instagram and LinkedIn posts

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Here’s a quick cheat sheet for easy fixes that go a long way when it comes to maximising your social media reach

Social Media
October 25, 2020

3 of the best social media management platforms

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If you want to build a strong following online, staying on top of all of your social media marketing tasks is essential. We’ve rounded up three of our favorite social media management platforms to get you started.

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October 3, 2020

How to Build a Press Kit

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There are no hard rules when it comes to building your press kit, except one: It should clearly communicate your brand’s unique selling points, useful background information and essential facts. Wait, what’s a press kit again? Let’s start with the basics. A press kit is a collection of information – a general press release, founder […]

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October 1, 2020

Why You Need Content

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You’ve got a gorgeous new website, unique services and an interesting founder’s story. But that’s just half the battle. If you’re hoping to show up in search rankings, you’ll need to create fresh content on a regular basis. Why, you ask? Three simple reasons: 1. Great content cultivates loyal customers  Inspire. Engage. Inform. Great content […]

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September 1, 2020

Engage customers with CRM strategies

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Important for consumer-facing businesses, CRM stands for customer relationship management. You can engage, inspire and build long-term relationships with your customers — and subsequently grow your business — through effective CRM. Here’s how: What are CRM strategies? It’s all about building brand awareness through multiple touchpoints. Marketing campaigns, newsletters, advertisements, blogs, surveys, giveaways, social media… these […]

 

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Recent Posts

  • daniel-thomas-gWlBxOAgXgQ-unsplashHow to create a successful blog for your small business
    December 5, 2022
  • How to tell your brand story6 storytelling formats that work every time
    October 15, 2022
  • How to write a great headlineHow to write better headlines
    September 1, 2022
  • edho-pratama-yeB9jDmHm6M-unsplashWhat is SEO, anyway?
    March 26, 2021
  • dominik-dancs-YumiD4DmYBA-unsplashBest practices for Facebook, Instagram and LinkedIn posts
    January 29, 2021

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Springer Creative is a Hong Kong-based content agency specializing in travel, lifestyle, wellness and innovation. Every business has a story. What’s yours?  

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