ABOUT us

Whether you’re starting fresh or exploring new possibilities, Springer Creative provides tailored content solutions to suit your needs. From newsletters to magazines to blogs, we aim to engage and inspire.

Springer Creative is a copywriting, translation and creative agency specializing in lifestyle content, with an emphasis on travel, dining, sustainability, wellness and technology.

We believe in our clients and want them to succeed. Guided by your key objectives, we will work closely to establish an effective content strategy, develop an editorial plan, and execute with care.

From ideation to creation, we strive to ensure every newsletter, press release, web article, EDM, flyer, menu, brochure, and social media post makes an impact.

kate

FOUNDER

Kate Springer

Founder and Director Kate Springer is an experienced journalist and editor who has written about everything from top-secret chefs’ tables to mountain climbing in Oman, high fashion, sustainability and social enterprises.

As a journalist, Kate’s work has been published by more than three dozen publications, including CNN, Conde Nast Traveler, Vogue, BBC, National Geographic, Travel & Leisure, Sotheby’s, Tatler, and Forbes Travel Guide.

Arming clients with invaluable editorial insights, Kate and her team of writers, editors, designers, photographers and translators strive to create clear, impactful content that adds value for both our clients and their customers. 

OUR TEAM

We work with senior writers, editors, photographers and illustrators to bring your content to life. Keen to publish your own magazine? Illustrate a coffee table book? Shoot a marketing campaign? We are at your service.  

TESTIMONIALS

Don’t just listen to us. Here are what people say about us.

Don’t tell Kate this, but ever since she started as Forbes Travel Guide’s go-to Hong Kong correspondent in 2012, she’s easily been one of our most reliable contributors. Her stories are not only succinct and crisp but they’re filed in a very timely fashion. That combination makes her an integral part of our editorial team. But on top of that, she has a let’s-get-it-done attitude that this editor wishes more writers had.

DEMARCO WILLIAMS
Managing Editor of Forbes Travel Guide

I have worked with Kate Springer for the past eight years. Most recently, I hired Kate to write for Liv magazine and edit My Hong Kong Wedding Magazine, which she has been managing since 2016. Kate is a phenomenally talented editor and writer, and has always displayed excellent judgment, stellar writing and editing skills, and an admirable work ethic. She is organized, proactive, talented, and an excellent ambassador for the company. She will be a great asset to any organization lucky enough to have her onboard.

SARAH FUNG
Publisher of Liv Media Limited

We were so thrilled to start working with Kate Springer as a freelance travel writer and destination expert. The experience has been only positive thanks to her expertise, insight, and enthusiastic approach to working on projects.

BLAIRE DESSENT
Managing Editor of Essentialist Travel
www.essentialist.com

I’ve worked with Kate for about half a year now in my capacity as the editor for +852, the inflight magazine for Hong Kong Airlines, as well as its previous incarnation, Aspire. Kate is an excellent publishing professional: she’s always brimming with great ideas and is resourceful in securing the right experts and interviewees for a story. Not only is her copy always clean, she knows how to adapt her tone to fit the style of the publication and is thorough at addressing edits where needed.

DENISE LI
Editor of +852, the inflight magazine for Hong Kong Airlines